New Cellar

A historic Italian wine cellar

This collection originates from a single, private Italian wine cellar — built over decades with patience, conviction and a deep respect for tradition.

Each bottle is selected not based on trends or speculation, but on authenticity. Wines created the way the producers thought they should be made, and carefully stored so time can do its work.

At the center of the cellar stands an icon: Bartolo Mascarello Barolo 1996 , with the handwritten “No Barrique, No Berlusconi” label — a quiet but powerful expression of independence. A wine that represents not just a great vintage, but a philosophy that has shaped an entire era in Piedmont.

Around it you will find a restrained but remarkable collection of Italian grandeur:

• Sassicaia , the wine that redefined what Italy could be

• Gaja , internationally recognized for precision and elegance

• Bruno Giacosa , highly respected for purity, balance and timeless Barolo

All bottles come from the same cellar.
Stored under uniform conditions.
Preserved with care.

This is not a major release.
It's collections like these that never happen.

For collectors — or for those seeking a gift with real meaning — this is a rare opportunity to secure something ever more extraordinary: a piece of Italian wine history, preserved in its original form.

Explore the collection below.